The space-time-scrolling of the internet has such an inventory of space-time to fill. Content creators going berserk!
Tag: Tech
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Video Scrolling
Scrolling through Youtube feed and I realize that it doesn’t have to be this way.
Every video has a subject written in text. These subject-lines can be stacked like subject lines of emails are stacked in the email inbox.
One would say, but then you don’t get to see the poster of the video. Fair. But think about it. Would it make a difference? Or poster plays a bigger role than the subject-line? In fact most posters representing videos on Youtube are quite garish.
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Being Data-driven
Data-driven is like ‘running faster and faster’ to remain in the same place.
The magic lies in change. Data is being used to induce more and more consumption of weird thing.
Message scales. Messaging changes, one little at a time. Data is working against messaging.
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YouTube is SoundTube
I use YouTube as SoundTube. I scroll to find videos that can run while I am doing my stuff. Scrolling takes more time than doing stuff. It is silly.
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Digital Storage Place
Since we say Storage Space, it struck me what could be Storage Place.
In the world of non-digital matter, Storage Place can be said to stay alright for eternity. Almost, for practical purposes.
Can there a term like Digital Storage Place? But what can then be said about the longevity and durability of Digital Storage Place? We surely know, it isn’t any close to eternity. If it isn’t eternity, can we bear the costs of non-eternal Digital Storage Place?
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Trajectories of Words
Trajectories of words over long times, perhaps those are better data, available through reading and more reading and more reading, to lead us to some great stuff.
But there can’t be a term Data Reader. There can be but it could be just as hollow as Data Scientist.
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Data Scientist
Data Scientists: Folks in charge of analyzing mountains of silly data.
Data Interpretation, an area of testing in MBA entrance exams.
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Filter Bubble
Hello Google,
In the coming week, I am going to skip the first 40 results or so in the search results you show to me. Okay?
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Big Software
How big a part does big software take from an employee’s working time every day?
Is there a way to compare such times?
My hypothesis is that an organization that demands a lot of such time every day is already less effective or will be less effective very soon.
As good as the argument above sounds, it still feels vague but important nonetheless. Still a few terms to be defined and observed.
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Internet is governmental
Ecommerce is demanding.
The amount of information that has to be submitted to make all the little things work on Facebook or Google or other platforms that promise great business, absolutely mind-numbing.
The fact, that so much information has to be dealt with and submitted, makes these information-based companies so governmental.
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Smart Maintenance
Since smartness is the in-thing for the last few years or perhaps a decade now, I must write this reminder.
Things demand maintenance.
Things that move and sense, and are called ‘smart’, when they break down may reveal our dumbness.
How is that? Coz the opposite of smart is dummmmmmb, simmmmmmple!
Invention of smart maintenance of smart things may change it perhaps. Let’s wait until that point, yeah?
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Strange Engines
Easy for software to turn into strange engines. Some examples: Google, Indiamart, Justdial.
Will add to the list soon.
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They will lose your data

The rules are pretty consistent: The easier it is to create and save a video or other file, the more likely it is to be lost or corrupted The more important the data is, the more likely it is you’ll notice when it gets lost The harder it is to replace, the more frustrating it […]
They will lose your dataFor some time now, I’ve been having conversations with friends about data storage and the durability of storage media, considering how much content is getting created.
The other point I have been talking about is revisiting the content we ourselves create. I am a bad revisitor. How about you?
Do you think about the storage systems used for your content?
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SaaS, again a misnomer
SaaS, how beautiful the word looks. No?
The full form is Software as a Service.
Didn’t I tell you in an earlier post that software is a machine? Remember?
Right, so then it should read Machine as a Service.
That sounds like the business of selling and servicing cars. No? Machine as a service! ‘Service’ earns more than the machines for the car companies. Recurring. Except that the upkeep of cars does require ‘service’.
Now I can debate that ‘software requires service’ is as true as ‘car requires service’.
Machine as a Service. Hmm… Assuming the idea conveyed by this expression is digestible, what’s the cost of such a service? Answers are unpleasant.
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Machine Learning
Humans making machines learn, that’s one thing.
The other thing is humans learning machines that humans have made for humans to learn. Or, humans making humans learn machines made by humans for humans to learn. That’s Machine Learning too.
The sentences above may be complicated to read but important to read and understand.
Unfortunately, since software had to be differentiated from hardware and from the machines generally called machines, we called software software. Software is machine. And all kinds of software means all kinds of machines. Most of these machines are badly used currently. We must learn. Machine Learning.
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Software, a nightmare!
Software attempting to be faceted and 3-dimensional and spending monies over years and years and yet found wanting…
Software failing to be idiosyncratic, in fact turning amazing idiosyncrasies into idiocies…
Businesses trying to softwarize almost everything in their attempt to capture data and pumping in attention and resources into the activity of softwarizing, in the process forgetting or compelled to ignore their reasons for existence.
Hypothesis: Software is a nightmare for many many businesses.
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Variety
Mississippi Earrings, so far, has been a business based on and driven by variety.
As if just the variety in designs of earrings wasn’t enough, there’s a variety of pictures to be clicked and handled for every design.
Now am grappling with a variety of Whatsapp marketing software, apart from a variety of things to be studied to conduct business online.
Just insane! Variety is wearing me down.
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Screens are not made for reading
Upon a tap on the app icon what kind of scroll comes into being? What fills the mobile screen?
Laptop screens are harder to fill than mobile screens. The scrolling thumb is harder to stop on the mobile screen than it is on the laptop screen.
I wonder if computer was really meant for the reader in the first place. Of course, it wasn’t. Computing was the point. To the computer was added the internet. In fact, video games appeared much before most of the material meant for reading on computer screens.
Computer screens were squarish earlier. Desktops and laptops typically promoted landscape orientation. Though I am not sure if portrait orientation would’ve aided reading.
I haven’t tried reading on the tablet screen but generally it’s been hard reading on any kind of screen-mobile, laptop or desktop.
First textbooks screwed the reading experience, now they are the digital screens. It’s tough becoming a reader.
Even the Kindle app can’t turn a screen into a reading tool. I do see folks on Linkedin reading long essays though.
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Content Writing for Whom?
The way I see things happening, content writing is happening primarily for SEO.
What’s SEO? Or what is it for? For pleasing Google.
It’s another matter though that a big part of Google’s way of ranking and listing may still be a black box for most.
But, let’s say, it isn’t a black box and most of us know precisely how it works.
After pleasing Google, the content has to cross the barrier called human reader. Unless, you say that Google ranking is all that counts for the reader or non-reader, and that all the writing is meant to just please Shri Google.
All the bulleting and keywording that you indulge in, does it bore the reader, does the style appeal to the reader, does it help the reader make sense of the complex matter that is your product or service?
Oh, your SEO optimized content writing + the ridiculous graphical confusion on the screen converts the non-reader who becomes your customer?! Hats off!
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