Am shopping for small crossbody sling bags with plenty of pockets.
And shopping sites do not know how to present bags.
Tag: Shopping
-
The new way to shop…
Sorry, and congratulations, if you already do it this way.
Search for something. Visit FB and Insta frequently in the coming days. Click on ads that appear related to your search. More ads will come your way with more options related to your search.
You get to scan through the options. May be then you make your decision.
Online shopping is convenient but it has started taking time. And that’s not such a bad thing.
Leave a Reply
0
-
Return on Window Shopping
So you are able to collect a lot of data on Window-shopping.
Now you believe, that this data, in combination with easy debt, can make you sell 10 times or 20 times or 50 times of a category that would usually not sell as much.
Ha! That converts any category into an FMCG-like thing… Fast Moving XYZ. Fast Fashion, for once, a solid example.
So this huge quantity of data on Window-shopping has offered every marketer a chance to spray ads and reminders (with obnoxious abstract English and meanings) on Gmail, FB, Insta, Google, Whatsapp, and whatever other ad-dependent app frequently used.
Am pretty sure there are ‘Negative Returns’ once the frequency of Window-shopping crosses a certain limit, for the buyer and for the marketer both. And therefore, there would be ‘Negative Returns’ on data collected on Window-shopping too. And there would be ‘Negative Returns’ on all the processing and mulling done on the data collected on Window-shopping.
There can be a burst in ‘buying’ of a certain category, but beware of the thinking that tends towards FMCG-marketing. Enjoy the bursts, but can anyone stop the data-processes?
Returns on Window Shopping, that we must call as RoWS.
Negative Returns on Window Shopping, that we must call as NegRoWS.
~
For those curious, I run Mississippi Earrings (https://www.mississippiearrings.com)Leave a Reply
0
-
Product Pictures vs Product Videos
A picture lets you stare at the product. A video is fleeting; it doesn’t let you stare. You can play the video over and over again and yet you can’t seem to get a grip of how the product is.
Leave a Reply
0
-
Content Writing for Sweatpants
Just as in school kids are fed with silly textbook stuff, when shopping online, shoppers are fed with silly product descriptions.
Imagine lakhs of products in any category and each product described in some flowery way by some content writers.
Actually, content writers keep similar templates ready and just change a few words when products look similar but have slight variations.
So if a template had flowery words to begin with, content writers are compelled to replace flowery with flowery. And the cascade is unstoppable.
Amidst all of this, no content writer describing a pair of sweatpants writes, “These sweatpants will make your legs sweat.” By not writing such truths, they feel their product descriptions will do a better job of selling.
Just since no one knows, sweatpants make legs sweat.
Leave a Reply
0
-
What’s your earring-box like?
The hypotheses are:
She who keeps her earrings organized…
- Tends to enjoy the process of buying earrings
- Tends to enjoy wearing all the earrings she buys
- Tends to change her earrings more often
- Tends not to buy or wear junk earrings or junk jewelry
Books I have loved reading. What kind of books do you read?
Looking to gift her something special?
Are you an interior-designer in Ahmedabad? Or an architect?
Leave a Reply
0
-
Reading for Shopping
Those who don’t read don’t make for good shoppers, online or offline.
Read. To shop well, read.
To experiment in your shopping, read.
Leave a Reply
0
-
Indian sellers haven’t had much time looking into…
Indian sellers haven’t had much time looking into aspects of quality of the things they sell. Platforms are filled with such sellers. What would you get?
Leave a Reply
0
-
It takes plenty of time to create a…
It takes plenty of time to create a great flow that makes customers love the shopping experience online. Only small software can help achieve that.
Leave a Reply
0
-
Online shopping descriptions the way they are currently…
Online shopping descriptions, the way they are currently done, aren’t sufficient. A simple change, though not easily acceptable given how entrenched certain ways of doing things have become, may change a lot for the shoppers.
In its show of customer-friendliness Amazon often says, “No questions asked RETURNS”, and customers feel safe. Is that good enough?
Disclaimers are more like warning bells. Not sure if they help making good choices.
Leave a Reply
0
-
Bags are a part of Bags & Luggage…
Bags are a part of Bags & Luggage section which falls under Amazon Fashion. There you have it.
Leave a Reply
0
-
The first pic of the shoe when selling…
The first pic of the shoe, when selling online, should be the one taken from the top.
Leave a Reply
0
-
Do these sweat pants wick the sweat or…
Do these sweat pants wick the sweat or do they make you sweat? I reckon the latter.
Leave a Reply
0
-
Looking at the images between Slim fit Regular…
Looking at the images, between Slim fit, Regular fit and Comfort fit, my sense is, there must be a difference of 2mm.
Leave a Reply
0
-
These sellers of trousers Weird To me inseam…
These sellers of trousers. Weird. To me, inseam measure doesn’t mean a thing if I don’t have the measure of the full length. And yet, they mention only the inseam measure.
Leave a Reply
0
-
Myntra offers an infinite scroll of its cargo…
Myntra offers an infinite scroll of its cargo-pants section. Like a hopefool, I keep scrolling scrolling and scrolling to find a great pair. All slim-fit, low-rise, crotch-crushing kind of pants. Whoever models for these. Billion dollar valuation ecommerce company. Such crap!
Leave a Reply
0
-
Unbearable coz unwearable most of these track pants…
Unbearable coz unwearable, most of these track pants I just spent enormous time browsing through on Amazon. None, buyable. Horrible! What kind of shopper am I!
Leave a Reply
0
Leave a Reply