The easiest way to lose my interest in your amazingness as a marketer is call yourself a ‘story-teller’.
By calling yourself a ‘story-teller’, I take it that you are going to go astray as a marketer. And distract me too in the process.
Marketer, first and foremost, has to be a word-weigher. WORD-WEIGHER.
“But Soni, I can’t pronounce that as well as story-teller!”
“Soni, I choose to be a story-teller. That’s the in-thing. You can be whatever!”
“Story is huuuuuuuuuge. Word? That’s just so small! Soni, you don’t get it.”
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