Governments are nothing but big, big, big organizations. Perhaps the biggest a country has. What does it do? Render services most often.
What do big organizations typically do to satisfy consumers? Identify their needs. How do they identify their needs? Of course, ask the consumers what they need and maintain constant contact with the consumers to receive their feedback. In short, conduct research studies.
Which political party has done this? Scratch your head.
It's surprising that a tool so well understood and used so successfully by far smaller organizations hasn't been deployed by an organization which manages the entire country.
Political parties are nothing but marketing organizations seeking votes
(instead of money). To my mind BJP wins the next election if they do just this – study the voters' needs formally. Requires massive massive effort but isn't it worth it?
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