Cricketnirvana.com advertises heavily. The commercial says, "India's No.1 Cricket Website". A look at the graph above might indicate otherwise. No.1? On what basis, one might ask. The commercial doesn't help you understand the basis of the claim. Sheer arrogance, right?
How do you think that a product that is based on a medium as powerful as the Internet be marketed through a weaker medium like TV? The medium that Internet is, and a tall claim as that, easily prompts a curious soul to one to find out the truth.
And after finding out the truth, one feels oneself closer to the real No.1 that one was always aware of. Without advertising, of course!
If you are not No.1 and you are advertising claiming to be No.1, you are being arrogant. Internet rewards humility, doesn't it?
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