What is Comfort?

Dear Shoe-lover,

My FB feed showed me this ad. What do you see?

Whether you see something or not, I see a few things very clearly.

The shoe on the left, which should supposedly be worse in terms of comfort, actually has a better shape for the feet to express itself. Look carefully? No, you don’t have eyes for careful looking?

If you are with me till this point and your eyes aren’t tired, here’s another point.

Comfort doesn’t lie in the sole of your shoe. Unless it is really bad, any mildly spongey sole would do. Really… Comfort lies in the free spread/expression of your toes when you have the shoes on.

What does it mean, free spread/expression?

It means you are a dumb-head, dear Shoe-lover. Yeah? Yeah!

That breathable upper, the less said the better. Why? Because it is just cost-cutting and quality-cutting. For an active-on-the-feet sort of shoe-lover, it has a real chance of tearing way too soon. If you haven’t yet tried such a shoe yet, do try and share your true experiences.

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