If your store is big, surely you want many customers, many people visiting the store. And you want people outside the store to see that the store has a good crowd. You do not necessarily want them to feel that it is very crowded but you want them to see a good number of people shopping inside. Why? If there is a good number of people inside, surely the store must be good.
The above point means that people should be allowed to spend good amount of time inside the store. One of the things that's important here is customer service as rendered by the shop-floor executives. Have you asked them simply to rattle out a MAY I HELP every time they find themselves near a prospect? Or have you trained them to judge the prospects' movements and eye-gazes? To ask themselves and decide whether, in the first place, the prospects require any help (intrusion) or not?
Besides, the question MAY I HELP is a question to be addressed by the entire store, by all the staff, by the designers of the store, by the architect, by the shelves, by the aisles, by the lighting, by the music etc etc.
I walked out of Pantaloons with a headache the other day. I noticed good stuff and I bought a few too but I simply rushed out of the shop. Apparently, it was the brand's anniversary and the store was celebrating with loud fast boisterous party music. Thank you but sorry for the party. I was there to shop, to shop with ease, to browse through the huge stock of merchandise you want to sell, to choose the best I can after looking at different stuff. You don't want to hurry me up in a dance, right?!
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