Bomb has two meanings. The movie bombed. The product bombed. Means failed.
She is a bomb. Means she is hot. Sexy. Attractive. You get it. And it's this meaning I'm referring to.
Remember an electric car called Reva launched quite some years back? When it was launched voices in the country had already gathered momentum to bring an inexpensive alternative to petroleum guzzling cars. Then, what happened? It's not spotted on the roads though.
Reva was the first of its kind in the country. It was small and small cars always have a huge market in India. It was inexpensive in terms of fuel consumption but didn't take off. Even lately when the fuel prices increased (before crashing) people weren't talking about Reva.
The crucial point is that Reva isn't a sexy looking car. It's a rather toy-like car and badly designed. So badly designed that a person who buys might not want to be seen driving it and standing around it. Moreover, if a car is a status symbol, it had better look good coz people want to flaunt it whenever given an opportunity.
Is it too late? No. Reva is known as the first mover. It can take advantage of that before any other similar but better looking car gets launched. India has buyers aplenty.
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